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Preparing Website Copy

Preparing Website Copy

Every website needs to say something. What makes website communication unique is that rich media (images, graphics, videos, links etc.) can beautify your pages and speak much louder than a plain text document. However, the copy (text/words) on a web page still needs to be written first, and the media is then fashioned around it. Here is a simple guide on how to write website copy.

Why a DIY Website is a Marketing Mishap

Why a DIY Website is a Marketing Mishap

You can build a your own website, we know – there are loads of free software out there to “help” you with this mission. But that doesn’t mean you should. Neither should you hire your friend’s teenage son who is very “tech savvy” to do the job. Really. Why do we say this? Have a read…

Why Small Businesses Need a Website

Why Small Businesses Need a Website

The internet is the modern-day market square and if you don’t have a stand on this plaza, you have much less of a shot at selling your products or services to the contemporary villagers. In other words – if you mean business, you need a quality website. Here’s how the world wide web will work wonders for you…