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Preparing Website Copy

Preparing Website Copy

Every website needs to say something. What makes website communication unique is that rich media (images, graphics, videos, links etc.) can beautify your pages and speak much louder than a plain text document. However, the copy (text/words) on a web page still needs to be written first, and the media is then fashioned around it. Here is a simple guide on how to write website copy.

Divi 4 Gives WordPress Superpowers

Divi 4 Gives WordPress Superpowers

Pathfinders have even more trails to blaze with Divi 4.0 Pathfind Media uses WordPress as our Content Management System (CMS) to create our websites. Any CMS requires a theme with which to beautify the content of a website. For this purpose, we prefer Elegant Themes’...

Whatsapp Tips and Tricks

Whatsapp Tips and Tricks

Free instant messaging has become a huge deal during the last decade, especially in the parts of the world where mobile carriers are ripping people off with insane SMS charges. In all of this whatsapp has stood tall above the rest due to how convenient and...

The Union Between Websites and Social Media

The Union Between Websites and Social Media

Is there a union between Websites and Social Media? In the following blog, we chat about the relationship between these two different digital strategy components, how they complement each other and how you can use it to your benefit.

WooCommerce vs Shopify

WooCommerce vs Shopify

Two of the most prominent platforms for building e-commerce sites are WooCommerce and Shopify.

We are often asked which of the two is best. The answer is not straightforward, because both are very powerful. Choosing which will come down to your own preferences, available resources, and goals.

WordPress vs Joomla for Websites

WordPress vs Joomla for Websites

Both WordPress and Joomla are what is known as CMS’s. Joomla started out in 2005 meant to serve portal-like websites, whilst WordPress launched 2 years prior in 2003 and was originally a blog-focused platform. Presently, both WordPress and Joomla have evolved into systems that are fully capable to run any type of website.

Website Speed

Website Speed

Get a faster website in a few clicks, free up your website cache today by using WP Rocket. This premium plugin removes unncecessary cache and preloads pages

Help! My Web Designer Has Gone AWOL

Help! My Web Designer Has Gone AWOL

We are (truly) sorry to hear if this has happened to you. It’s greatly concerning to us how often this happens. We know, because half of our recent projects were clients who came referred to us due to websites left unfinished by rogue freelancers or bad agencies.

Honing in on your Homepage

Honing in on your Homepage

If you’ve ever been out house hunting, you would understand the appeal of a well-maintained front view: it immediately invites you to want to see beyond the front door. Similarly, you’d probably drive straight past a property that looked unkempt and run-down.

Did you know: If your website’s homepage falls within the latter category, people will abandon it in less than 3 seconds?

GDPR? The what, the why and the how

GDPR? The what, the why and the how

Wordpress has gone through some major changes in 2018. With the release of Wordpress 5.0, the editor itself has had a facelift with the launch of GUTENBERG. Although most of the attention has been on this new update, the European Union released a regulation in May...

Password Manager: Lastpass

Password Manager: Lastpass

According to akamai.com, 50% of potential web users love sites which load in less than 2 seconds. If the page takes more than 3 seconds to load almost 40% of visitors tend to leave that site. This results in less visitors to your site. The solution: IMAGE OPTIMISATION