Blog
Leveraging your Bottom (On)Line
How do you ensure you are not putting your own bottom on the line by trying to grow your bottom line? We answer that in the following blog.
Pathfind Media’s Five Year Milestone
Starting in the small surfer town of Jeffreys Bay, the odds of drowning in debt after trying for a few months were one of the only things that looked promising. Yet, here we are five years down the line! And it has been a heck of a climb, pathfinding our way to a successful startup.
Payment Collection Mandate
Pathfind Media makes use of a debit order system to collect recurring payments. The reason behind this move is firstly for the convenience of our clients – it will mean one fewer task to do manually. Furthermore, as a small business, we need to ensure better cash flow and save on the time we currently spend on following up outstanding payments.
Preparing Website Copy
Every website needs to say something. What makes website communication unique is that rich media (images, graphics, videos, links etc.) can beautify your pages and speak much louder than a plain text document. However, the copy (text/words) on a web page still needs to be written first, and the media is then fashioned around it. Here is a simple guide on how to write website copy.
Divi 4 Gives WordPress Superpowers
Pathfinders have even more trails to blaze with Divi 4.0 Pathfind Media uses WordPress as our Content Management System (CMS) to create our websites. Any CMS requires a theme with which to beautify the content of a website. For this purpose, we prefer Elegant Themes’...
The Union Between Websites and Social Media
Is there a union between Websites and Social Media? In the following blog, we chat about the relationship between these two different digital strategy components, how they complement each other and how you can use it to your benefit.
WooCommerce vs Shopify
Two of the most prominent platforms for building e-commerce sites are WooCommerce and Shopify.
We are often asked which of the two is best. The answer is not straightforward, because both are very powerful. Choosing which will come down to your own preferences, available resources, and goals.
WordPress vs Joomla for Websites
Both WordPress and Joomla are what is known as CMS’s. Joomla started out in 2005 meant to serve portal-like websites, whilst WordPress launched 2 years prior in 2003 and was originally a blog-focused platform. Presently, both WordPress and Joomla have evolved into systems that are fully capable to run any type of website.
About Us
We live in Cape Town. We work online. We have designers and developers from all over the world.
